BYDはなぜ日本の軽市場に?理由は「トヨタをリスペクト」BYD流スピード開発に迫る

テレ東BIZ ダイジェスト

テレ東BIZ ダイジェスト

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BYD has launched its mini EV "Racco" into the Japanese market. Having struggled to reach 10,000 units sold in three years since entering the passenger car market, why did BYD enter the "kei" (mini) segment, a unique Japanese market? We analyze the true intentions with automotive analyst Takaki Nakanishi. Will they achieve their goal of 10,000 units sold by the end of the year? What's behind the rapid development in just two years? What's the truth behind the reduction in CEV subsidies? We'll explain everything in detail.

#BYD #Racco #RACCO #Toyota #Honda #Nissan #Suzuki #China #TakakiNakanishi #MarikoOtsuki #YoheiKanno