Want to be part of our community? Join the waiting list:
https://anfitriao5estrelas.com.br/curso

_________

Is it possible to start by renting out a garage under your house and, a few years later, leave behind a 15-year career at Embraer to live off an operation that generates R$ 397,000 a year? In this video, we went to Ubatuba (SP), one of the most sought-after cities on the São Paulo coast, to learn about Natália's (Nat) operation: she lives upstairs and rents out Casa do Jardim downstairs, an accommodation that used to be a garage and was the starting point of a business that now includes 17 properties.

Get to know the behind-the-scenes of a business that started during the pandemic, in a 100% amateur way (without air conditioning and without even mosquito nets, in a city famous for its black flies), just with the idea of ​​covering the condominium fees and property taxes of the house. Understand how she transformed accepting dogs into her biggest differentiator, how pricing alone took her R$33,000 rental house to R$95,000 in annual revenue, and why she chooses not to have more than 20 properties to have time with her children.

In this video you will see:

The unique selling point of pets: why accepting up to 4 large dogs became a blue ocean, since a state decree prohibits animals on the beaches of the north coast, and how the pet fee alone yields almost R$10,000 per year.

Pricing that changes the game: how the same rental house went from R$33,000 to R$70,000 from one year to the next just with a pricing strategy, changing the price per day to a price per period.

Very low cost and elasticity: why sharing water, electricity and condominium fees with her own house gives her room to be aggressive in pricing during the low season without losing money.

Reputation as an asset: how she uses the off-season to capitalize on reviews and why keeping the calendar running provides security for the guest who is researching.

The real numbers: R$ 397,000 in annual revenue from the 17 properties, the difference in revenue between suites and the small house, and why dividing the total by the number of properties is misleading.

Lifestyle by choice: why she limits the size of the business, sets prices in minutes once or twice a week, and prioritizes mornings at the beach with her children.

🏠 Check out Casa do Jardim and Nat's units on Airbnb: https://www.airbnb.com.br/users/profi...

📸 Nat's Instagram: @vivadetemporada

Video Chapters:

00:00 - Introduction: Ubatuba and Natália's story
02:34 - From the pandemic to Airbnb: the garage that became accommodation
03:57 - The 100% amateur beginning and the famous black fly of Ubatuba
05:37 - The big difference: accepting up to 4 large dogs
09:24 - Pricing strategy: from low season to R$ 1,000 on New Year's Eve
12:43 - The pet fee that yields almost R$ 10,000 per year
17:36 - Coastal seasonality and how to capitalize on the low season Season
19:25 - The insight from the recent review that gives guests confidence
20:19 - Living upstairs: transparency in the listing and how to avoid conflict
22:43 - The numbers of the little house: from R$ 33,000 to R$ 95,000 just with pricing
25:54 - Replicating the strategy: suites, Itaguá and Praia das Toninhas
29:26 - Leaving 15 years at Embraer to live off seasonal rentals
32:31 - The real numbers: R$ 397,000 in the year with 17 properties
35:10 - The difference lies in what you think is hindering you
38:45 - Freedom, children and the lean management routine
40:19 - How to professionalize management and grow by choice
43:26 - Closing and contacts

_____________________________________________

Intelligent pricing of your Property
https://pricelabs.co/users/sign_up?re...

Start on Booking and get 5 commission-free bookings
https://join.booking.com/r/d/6eea651a

Bring your property to us to manage
https://forms.gle/SgRH5ijZDgFGmFK68

Instagram / romulovillela

#Airbnb #VacationRental #PropertyManagement #Ubatuba #AirbnbRevenue #ProfessionalHospitality #NorthCoast #PetFriendly