From Corporate Finance to Full-Time Coach: Building a Business on LinkedIn with Ashley Heihn

The Accidental Salesperson

The Accidental Salesperson

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In this episode of The Accidental Salesperson, host Tim sits down with Ashley Heihn, a former corporate finance and sales enablement leader turned solopreneur, to discuss transitioning from corporate employment into running your own coaching business. Ashley shares practical advice on moving from behind-the-scenes enablement to front-line sales, highlighting the importance of setting daily metrics, leveraging past professional relationships, and staying consistent with outreach. Together, they explore how practicing role-play exercises, using personal frameworks, and maintaining a positive growth mindset are crucial for solopreneurs navigating the sales grind. This conversation delivers a practical roadmap for anyone looking to step out of corporate life and build their own venture.

KEY POINTS

• Transitioning to solopreneurship requires setting clear, manageable metrics like scheduling target coffee chats and tracking daily DM outreach.

• Reconnecting with past colleagues and partners provides early momentum through referrals, testimonials, and collaborative opportunities without starting from scratch.

• Consistent activity on LinkedIn serves as a primary driver for business growth, helping solopreneurs stay top of mind with their network.

• Utilizing structured frameworks like Beacon and Propel provides personal accountability and guides client conversations effectively.

• Regular self-reviews and structured role-play with trusted peers help sharpen skills and maintain confidence during key transitions.

Connect with Ashley Heihn:
🔗 LinkedIn: linkedin.com/in/ashleyheihn333

Connect with Tim Duthie:
🔗 Linkedin: LinkedIn: timduthie

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