Copy This LinkedIn Strategy, It'll Blow Up Your Inbox With Clients
Tommy Clark
1,496 views
Create content that attracts ICP interest and become a true authority in your category with LinkedIn content: https://compoundcontenttemplates.carr...
Join my agency waitlist: https://www.compoundcontentstudio.com/
Read my content strategy newsletter: https://www.readsocialfiles.com/subsc...
Use this AI tool to supercharge your LinkedIn growth: https://www.bluecast.ai/
This one's a breakdown of the exact LinkedIn strategy I use at Compound to generate consistent inbound pipeline for B2B SaaS and AI founders. My agency publishes over 250 pieces of content a week across 20+ founders, and LinkedIn is consistently the biggest pipeline driver for almost all of them - we're talking founders who've added $500K+ in new ARR and others who built a packed pipeline from scratch in under six months, all directly attributed to LinkedIn content.
I start by walking through the three failure modes I see constantly: founders who only post company news and funding announcements, founders who post generic motivational startup lessons with zero POV, and founders who post once, get 200 impressions, and declare LinkedIn dead. Then I get into the actual three-step strategy. Step one is positioning - getting your profile and content sharp enough that your ICP knows within five seconds whether you're talking to them. Step two is writing content your actual buyers care about instead of chasing viral reach from people who'll never buy. Step three is the consistency game - 3 to 5 posts a week, sustained, which is where almost every founder breaks down.
I also get into why founder-led content fails at most companies, the content interview system we use to extract a founder's thinking without burning their calendar, and examples like Adam Robinson going 0 to 21K followers and Austin Hughes pulling millions in pipeline from social. The video closes on the one trait every founder who wins on LinkedIn shares: a willingness to actually have an opinion. Built for B2B SaaS founders past $2M ARR who want inbound that doesn't depend on cold email.
1 Comments
Copy This LinkedIn Strategy, It'll Blow Up Your Inbox With Clients
Tommy Clark
1,496 views
Create content that attracts ICP interest and become a true authority in your category with LinkedIn content: https://compoundcontenttemplates.carr...
Join my agency waitlist: https://www.compoundcontentstudio.com/
Read my content strategy newsletter: https://www.readsocialfiles.com/subsc...
Use this AI tool to supercharge your LinkedIn growth: https://www.bluecast.ai/
This one's a breakdown of the exact LinkedIn strategy I use at Compound to generate consistent inbound pipeline for B2B SaaS and AI founders. My agency publishes over 250 pieces of content a week across 20+ founders, and LinkedIn is consistently the biggest pipeline driver for almost all of them - we're talking founders who've added $500K+ in new ARR and others who built a packed pipeline from scratch in under six months, all directly attributed to LinkedIn content.
I start by walking through the three failure modes I see constantly: founders who only post company news and funding announcements, founders who post generic motivational startup lessons with zero POV, and founders who post once, get 200 impressions, and declare LinkedIn dead. Then I get into the actual three-step strategy. Step one is positioning - getting your profile and content sharp enough that your ICP knows within five seconds whether you're talking to them. Step two is writing content your actual buyers care about instead of chasing viral reach from people who'll never buy. Step three is the consistency game - 3 to 5 posts a week, sustained, which is where almost every founder breaks down.
I also get into why founder-led content fails at most companies, the content interview system we use to extract a founder's thinking without burning their calendar, and examples like Adam Robinson going 0 to 21K followers and Austin Hughes pulling millions in pipeline from social. The video closes on the one trait every founder who wins on LinkedIn shares: a willingness to actually have an opinion. Built for B2B SaaS founders past $2M ARR who want inbound that doesn't depend on cold email.