What is it actually like inside one of Britain’s newest Chinese car dealerships? Well, we spent the day behind the scenes at Geely Portsmouth, a brand new showroom operated by Richmond Motor Group, to find out how one of the UK’s newest car brands is trying to win over British buyers.
Geely only launched in the UK last year, but its dealer network is expanding fast. At this new Hampshire site, we speak to the people running the business, the sales team, the brand itself and one of the first customers collecting a new car.
With Chinese brands rapidly taking a bigger share of the UK new car market, dealerships like this are likely to become an increasingly common sight. So, are Chinese car brands really the future of the UK car market?
If you liked this video, check out the others on our channel and subscribe to @CarDealerMagazine so you don't miss an upload. And if you like the motor trade check out our podcast over on our second YouTube channel @CarDealerMagazine2.
What is it actually like inside one of Britain’s newest Chinese car dealerships? Well, we spent the day behind the scenes at Geely Portsmouth, a brand new showroom operated by Richmond Motor Group, to find out how one of the UK’s newest car brands is trying to win over British buyers.
Geely only launched in the UK last year, but its dealer network is expanding fast. At this new Hampshire site, we speak to the people running the business, the sales team, the brand itself and one of the first customers collecting a new car.
With Chinese brands rapidly taking a bigger share of the UK new car market, dealerships like this are likely to become an increasingly common sight. So, are Chinese car brands really the future of the UK car market?
If you liked this video, check out the others on our channel and subscribe to @CarDealerMagazine so you don't miss an upload. And if you like the motor trade check out our podcast over on our second YouTube channel @CarDealerMagazine2.