I stopped using landing pages AND lead forms. This replaced both.
Samuel Darby
5,306 views
Most local Meta leads don't die at the ad. They die in the 2 to 4 seconds after the click, waiting for a landing page to load. Lead forms fix the speed and wreck the quality. Landing pages fix the quality and cost you half your clicks.
There's a third option hiding in Ads Manager that almost nobody running local ads uses: Instant Experience ads. A full landing page, hosted inside Meta, that opens instantly when someone taps your ad. In this video I show you what it looks like on a live account, set one up click by click, then build the whole page from three AI-generated images in ChatGPT.
📥 FREE DOWNLOAD: the Instant Experience pack (the prompts I use + the example designs to feed your own model): https://agencyclub.co/free
🎓 Apply for the Accelerator (live cohort coaching): https://start.agencyclub.co/accelerator
🔗 Everything I offer, free and paid: https://agencyclub.co/
⚡ 30-day trial of GoHighLevel: https://gohighlevel.com/samueldarby
WHAT YOU'LL LEARN
• Why lead forms and landing pages both lose you leads, in opposite ways
• What an Instant Experience actually is and where it sits in Ads Manager
• The components you get (image, video, carousel, text, button) and which ones matter
• The hero, benefits, CTA structure that makes it look like a real landing page
• The exact ChatGPT prompt I use to generate each section from an example image
• Why your landing page should now be nothing but the form
TIMESTAMPS
0:00 Landing pages vs lead forms: the trade-off
0:30 A live funnel booking consultations for £40 to £45
1:05 The 2 to 4 second delay that doubles your lead cost
1:33 What you can and can't control in a lead form
2:11 The middle ground nobody uses: Instant Experience ads
2:49 What an Instant Experience looks like inside Meta
3:51 Ads Manager setup: campaign and ad set
4:38 The Instant Experience builder and its components
5:52 Building the home improvement example
7:01 The free pack: prompts and example designs
7:26 Four example pages: tree surgery, windows, driveways, kitchens
8:20 Generating the hero image in ChatGPT
9:34 Local Ads Lab
10:34 The finished hero and the benefits section
11:44 Adding a video component
12:59 The call to action and why the landing page stays simple
13:45 Publishing and previewing it live
14:09 Where to go next
WHO THIS IS FOR
Agency owners, freelancers and local business owners running Meta ads for home improvement and local service businesses.
#metaads #facebookads #instantexperience
6 Comments
I also like the mini challenge series you did on tiktok lol
Ultimate I learned quite a lot from you about lead gen
🐐
I stopped using landing pages AND lead forms. This replaced both.
Samuel Darby
5,306 views
Most local Meta leads don't die at the ad. They die in the 2 to 4 seconds after the click, waiting for a landing page to load. Lead forms fix the speed and wreck the quality. Landing pages fix the quality and cost you half your clicks.
There's a third option hiding in Ads Manager that almost nobody running local ads uses: Instant Experience ads. A full landing page, hosted inside Meta, that opens instantly when someone taps your ad. In this video I show you what it looks like on a live account, set one up click by click, then build the whole page from three AI-generated images in ChatGPT.
📥 FREE DOWNLOAD: the Instant Experience pack (the prompts I use + the example designs to feed your own model): https://agencyclub.co/free
🎓 Apply for the Accelerator (live cohort coaching): https://start.agencyclub.co/accelerator
🔗 Everything I offer, free and paid: https://agencyclub.co/
⚡ 30-day trial of GoHighLevel: https://gohighlevel.com/samueldarby
WHAT YOU'LL LEARN
• Why lead forms and landing pages both lose you leads, in opposite ways
• What an Instant Experience actually is and where it sits in Ads Manager
• The components you get (image, video, carousel, text, button) and which ones matter
• The hero, benefits, CTA structure that makes it look like a real landing page
• The exact ChatGPT prompt I use to generate each section from an example image
• Why your landing page should now be nothing but the form
TIMESTAMPS
0:00 Landing pages vs lead forms: the trade-off
0:30 A live funnel booking consultations for £40 to £45
1:05 The 2 to 4 second delay that doubles your lead cost
1:33 What you can and can't control in a lead form
2:11 The middle ground nobody uses: Instant Experience ads
2:49 What an Instant Experience looks like inside Meta
3:51 Ads Manager setup: campaign and ad set
4:38 The Instant Experience builder and its components
5:52 Building the home improvement example
7:01 The free pack: prompts and example designs
7:26 Four example pages: tree surgery, windows, driveways, kitchens
8:20 Generating the hero image in ChatGPT
9:34 Local Ads Lab
10:34 The finished hero and the benefits section
11:44 Adding a video component
12:59 The call to action and why the landing page stays simple
13:45 Publishing and previewing it live
14:09 Where to go next
WHO THIS IS FOR
Agency owners, freelancers and local business owners running Meta ads for home improvement and local service businesses.
#metaads #facebookads #instantexperience