Ten steak pies. One legal minimum that should worry you more than it does: 12.5% meat, and that's all UK law requires to call something a "steak pie." We put M&S, Asda and Tesco head-to-head against Morrisons, Waitrose, Aldi, Pieminister, Holland's, Yorkshire Handmade Pies and Fray Bentos to see who's actually clearing that bar — and who's barely bothering. Beef percentages, pastry quality, a real FSA recall, and the Aldi pie built to undercut M&S on price. Only one pie earns the name in more than just the label.
This channel investigates UK supermarket food labelling, own-brand ranges, and the small print retailers count on you skipping — Tesco, Asda, M&S, Morrisons, Waitrose, Aldi and more all covered.
👍 If this changed how you'll read a pie label next time you're in the aisle, give it a like — it genuinely helps the channel.
🔔 Subscribe for a new UK supermarket investigation every week.
💬 Which pie do you reach for? Tell us in the comments — we're doing sausage rolls next.
Ten steak pies. One legal minimum that should worry you more than it does: 12.5% meat, and that's all UK law requires to call something a "steak pie." We put M&S, Asda and Tesco head-to-head against Morrisons, Waitrose, Aldi, Pieminister, Holland's, Yorkshire Handmade Pies and Fray Bentos to see who's actually clearing that bar — and who's barely bothering. Beef percentages, pastry quality, a real FSA recall, and the Aldi pie built to undercut M&S on price. Only one pie earns the name in more than just the label.
This channel investigates UK supermarket food labelling, own-brand ranges, and the small print retailers count on you skipping — Tesco, Asda, M&S, Morrisons, Waitrose, Aldi and more all covered.
👍 If this changed how you'll read a pie label next time you're in the aisle, give it a like — it genuinely helps the channel.
🔔 Subscribe for a new UK supermarket investigation every week.
💬 Which pie do you reach for? Tell us in the comments — we're doing sausage rolls next.