How the Dead Internet Secretly Influences You
Soon
56,908 views
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Ever wonder if the videos you watch, the comments you read, or the opinions flooding your feed aren't as organic as they seem?
Welcome to the Dead Internet Theory that supposes the Internet is now just a place for bots and people to sell you stuff; that everything you see online is fake! And even though the idea of a grand conspiracy controlling the internet might seem far-fetched, the tactics behind it are very real.
From undisclosed influencer ads to coordinated bot networks, the same strategies used to sell you products can also build or destroy reputations, manufacture outrage, and influence geopolitics. And it's all getting worse with the advent of AI.
In this video, we investigate the proven playbook used to manipulate your feed. We speak with the people creating AI-powered marketing campaigns, interview researchers tracking online influence operations, and build our own simulations to demonstrate just how easily artificial engagement can make something appear real.
We'll show you how the slop sausage is made so you can get better at spotting the BS on your feed.
00:00 Intro
1:10 What is the "Dead Internet?"
1:44 Marketing tactics
2:43 Human UGC operations
4:36 AI UGC operations
5:48 AI UGC demonstration
7:47 What is a narrative attack?
9:23 Reputational attack demo
13:00 Geopolitical tactics
15:55 Political influence operation demo
19:56 Conclusion
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X: Twitter: soontechnology
IG: Instagram: soontechnology
And subscribe to Swole as a Service - our series where we put tech figures under intense mental and physical pressure in the gym:
@swoleasaservice
20 Comments
I also like how they push the entire responsibility on the people they feed all of this psyops for a living. Disgusting
How the Dead Internet Secretly Influences You
Soon
56,908 views
📬 Sign up for our newsletter: http://soon.tech
Ever wonder if the videos you watch, the comments you read, or the opinions flooding your feed aren't as organic as they seem?
Welcome to the Dead Internet Theory that supposes the Internet is now just a place for bots and people to sell you stuff; that everything you see online is fake! And even though the idea of a grand conspiracy controlling the internet might seem far-fetched, the tactics behind it are very real.
From undisclosed influencer ads to coordinated bot networks, the same strategies used to sell you products can also build or destroy reputations, manufacture outrage, and influence geopolitics. And it's all getting worse with the advent of AI.
In this video, we investigate the proven playbook used to manipulate your feed. We speak with the people creating AI-powered marketing campaigns, interview researchers tracking online influence operations, and build our own simulations to demonstrate just how easily artificial engagement can make something appear real.
We'll show you how the slop sausage is made so you can get better at spotting the BS on your feed.
00:00 Intro
1:10 What is the "Dead Internet?"
1:44 Marketing tactics
2:43 Human UGC operations
4:36 AI UGC operations
5:48 AI UGC demonstration
7:47 What is a narrative attack?
9:23 Reputational attack demo
13:00 Geopolitical tactics
15:55 Political influence operation demo
19:56 Conclusion
Follow us on:
X: Twitter: soontechnology
IG: Instagram: soontechnology
And subscribe to Swole as a Service - our series where we put tech figures under intense mental and physical pressure in the gym:
@swoleasaservice