Might drop to $40, but the late 2027 reprint delivery will ensure resellability of the initial wave remains high, during that 6-7 month window.

Everybody complains about scarcity, high prices, limited time sales etc. But the truth is that the second it becomes cheap and/or available to everybody, nobody wants it anymore.

"I'm so sorry for the inconvenience, to make it right I will run this back to pad our Q4 earnings" is kind of wild... Right? Was this the plan all along?

@8:27 butt Nick!!!!
(I’ll see myself out)😂

I think it was intentional. The whole thing. It's a MSCHF drop. An exhibit on consumerism.

From a business perspective, planning it this way was good too. It got a ton of attention. I, and I'm sure plenty of others, will jump in in December. Since it is a booster product (with many rare chases), a 24 hour window PTD release will be better for the secondary market. Cards will still be in demand, but perhaps now regular people won't be priced out, completing a Standard treatment collection will be possible.

Sadly I never got to buy Zeta packs even after waiting the entire time in line. Nevertheless it feels like a major bellwether event for the hobby (and SL) and as a long-time collector, this concerns me more than missing out. It's another reason to strictly stick to the reserved list, modern product releases are simply too volatile to risk against inevitable reprints

Which of your three sets are you canceling?

Even with Zeta now being a 24-hr open order, it will still likely be less quantity than any other magic card printed in a standard pack so sealed packs and individual cards are likely to have higher than average value for people buying to sell.

I got one order in on the first round, and if my cards deliver before 12/9 and I think it was a fun experience I might get more, but who knows.

As a guy who also buys and sells cards, but wouldn't consider myself a "scalper" rather than a participant in the market economy, couldn't be happier to buy these just to crack for myself.

As someone who bought some on secondary after missing out on initial sale, I am not happy!

I think the first wave of the product still being very limited will keep the prices somewhat high, especially if people start seeing the price of the rarest "color banding" variants. Also there are MSCHF collectors who will want these cards right away.

I do wonder if they got MSCHF's.. blessing(?) for doing a reprint since one of MSCHF's things is to provide rare and expensive things to buy. Reprinting something of theirs sounds pretty against what their group's about. So I wonder if they'll do something silly like have it say "reprint" across the cards or something.

I really appreciate that you’re honest about reselling and being a “dirty scalper”. The rage about selling for the highest value the market will pay makes my head hurt. We’re buying a collectible, in part, so we can sell it later for more!

they'll still be profitable when the first wave comes out. just a question of whether it will be more lucrative to sell sealed or if single prices go crazy

So far my plan as an “evil investor” is to open my packs I got on the first wave and then order on the new release when it comes. Then hold onto that for long term investment. Best of both worlds.

Great news, everyone should be buying this product! This is definitely a long-term product to hold. Now we got the opportunity to buy them to demand.

I knew they would release another print run.

I doubt they will do this again given the product (2nd wave) will be released 3/4 into 2027. So like a 9-month waiting time to receive it, knowing WOTC.

Awesome! I can buy 12 more packs 😊

7 cards? i thought it was like a weord 100 pack of cards that would be on par with mschf lol they sold a shoes with legit gold and diamonds on it worth 1000 bucks for 111$

Got my 12 packs in the first round and gonna get me 12 more.

What they should be doing, hope they keep it up.  If it's going to be a mainstream product, they need to favor players over collectors, investors, etc.

Wow, Wizards are waking up 😆
That’s awesome that it will be print to demand 👍🏽👍🏽 nice