How I Made Millions From Brands I Didn’t Own
Davie Fogarty Mentors
5,041 views
Get 10 years of ecom lessons from a $1B+ founder here: 10 Years Of Ecommerce Advice In 40 Minutes
Join my mentorship program here: https://lp.dailymentor.co/lcs
Licensing is a growth cheat code... if you do it right. In this video I show exactly how we used licensing to generate over $100M for The Oodie, and walk you through the full playbook: when your brand is ready, how to negotiate MGs, and how to execute approvals without stalling launches. Real examples, and a step-by-step framework you can copy.
Disclaimer: This content is for educational purposes only and does not constitute professional advice. Conduct your own research before making decisions. This information is not a guarantee of success and results may vary.
The creator is not liable for any actions taken based on this content.
6 Comments
I really enjoy your content, it’s very informative and valuable. But many people from India and neighboring countries (Pakistan, Bangladesh, Nepal) also watch your videos where Hindi/Urdu is widely spoken. If you could add a Hindi audio track option (YouTube now supports multi-audio tracks) or even dubbing in Hindi, it would help a lot of viewers understand your videos better. This way, your channel can reach a bigger audience and your viewership will grow even more. Thanks for considering this 🙏"
How I Made Millions From Brands I Didn’t Own
Davie Fogarty Mentors
5,041 views
Get 10 years of ecom lessons from a $1B+ founder here: 10 Years Of Ecommerce Advice In 40 Minutes
Join my mentorship program here: https://lp.dailymentor.co/lcs
Licensing is a growth cheat code... if you do it right. In this video I show exactly how we used licensing to generate over $100M for The Oodie, and walk you through the full playbook: when your brand is ready, how to negotiate MGs, and how to execute approvals without stalling launches. Real examples, and a step-by-step framework you can copy.
Disclaimer: This content is for educational purposes only and does not constitute professional advice. Conduct your own research before making decisions. This information is not a guarantee of success and results may vary.
The creator is not liable for any actions taken based on this content.
We have been licensing our entertainment IPs with niche brands.
Indeed, without asking our licensing parnters for an MG.
This makes sure we can both carry the risk and grow together.
Thanks Davie for the great video!
- Leo