History of yogurt began with an accidental fermentation 8,000 years ago, then became a food once promoted as a key to living longer.
Follow the history of yogurt from ancient herders to Stamen Grigorov, Élie Metchnikoff, and the longevity myth that made fermented milk a sensation. The history of yogurt then follows the Carasso family as they brought yogurt to America and built Dannon.
The story continues through Soviet Georgia, health claims, and the rise of Greek yogurt with Chobani. But yogurt history is also a story of science, immigration, and marketing. Greek yogurt is only the latest chapter.
Timeline:
00:00 Daniel Carasso in the Bronx, 1942
01:43 Yogurt’s 8,000-year origins
05:07 Metchnikoff and longevity
10:57 The Carasso family and Danone
14:05 “Fruit on the bottom” wins America
16:27 The longevity myth exposed
22:43 Hamdi Ulukaya and Chobani
31:26 Back to the first bacteria
If you enjoy the history of yogurt and overlooked stories, subscribe to Hidden History, join the channel membership, and support the channel.
The history of yogurt shows that yogurt history is not just about food, but also belief, science, and adaptation.
#history #yogurthistory #hiddenhistory
History of yogurt began with an accidental fermentation 8,000 years ago, then became a food once promoted as a key to living longer.
Follow the history of yogurt from ancient herders to Stamen Grigorov, Élie Metchnikoff, and the longevity myth that made fermented milk a sensation. The history of yogurt then follows the Carasso family as they brought yogurt to America and built Dannon.
The story continues through Soviet Georgia, health claims, and the rise of Greek yogurt with Chobani. But yogurt history is also a story of science, immigration, and marketing. Greek yogurt is only the latest chapter.
Timeline:
00:00 Daniel Carasso in the Bronx, 1942
01:43 Yogurt’s 8,000-year origins
05:07 Metchnikoff and longevity
10:57 The Carasso family and Danone
14:05 “Fruit on the bottom” wins America
16:27 The longevity myth exposed
22:43 Hamdi Ulukaya and Chobani
31:26 Back to the first bacteria
If you enjoy the history of yogurt and overlooked stories, subscribe to Hidden History, join the channel membership, and support the channel.
The history of yogurt shows that yogurt history is not just about food, but also belief, science, and adaptation.
#history #yogurthistory #hiddenhistory