八ヶ岳のローカルスーパーに全国から客!借金4億円から奇跡の復活劇【カンブリア宮殿】(2022年10月7日)

テレ東BIZ ダイジェスト

テレ東BIZ ダイジェスト

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While powerful supermarkets with strong financial resources are expanding their market areas, many local supermarkets are being forced to close due to the COVID-19 recession. Furthermore, with increased online demand and the loss of opportunities for face-to-face purchases, brick-and-mortar stores are in dire straits. Going against this trend, there's a supermarket at the foot of Mount Yatsugatake that continues to passionately engage with its customers. A business owner who relentlessly pursues high-quality products, driven by the belief that "living people want to sell living products to living people!" This local supermarket, which transformed from a near-bankruptcy to a hugely popular store attracting customers from other prefectures, reveals its unwavering management style!

#CambrianPalace #TVTokyoBIZ #HimawariMarket #HidekazuNaba #Supermarket #LocalGourmet #YamanashiGourmet #YatsugatakeGourmet