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The Most Misleading Beauty Ads I’ve EVER Seen!! | A closer look at the beauty ads fooling millions

Robert Welsh

127,753 views

Are beauty brands getting bolder with their misleading advertising? Do they think we are stupid as consumers!?
Today we’re looking at some of the most questionable beauty ads of the year, including the controversial Sephora x Mariah Carey Christmas campaign, the awful IL MAKIAGE primer ad that claims to smooth wrinkles instantly, and the suspiciously “scientific” demonstrations from the teeth-whitening brand Snow.

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20 Comments

@RobertWelsh Creator 10 months ago Pinned

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@aliciaf1055 10 months ago

I took the Sephora ad as a dig at workers unionising and protesting shitty working conditions, rather than being on boycotts. Either way, it's shitty.

@rabbitholegirl1 10 months ago

Did she just swallow sharpie, toothpaste & some weird purple shit water?

@nightxnight 10 months ago

Outside of the boycott - They used all the budget on Mariah and had no budget for the VFX in that commercial lol

@whelkpeopleofdoom 10 months ago

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@sidequester_kw 10 months ago (edited)

18:52 omg the second message from them: "sharpie is oil based" Sharpies are NOT oil-based lmao they're ALCOHOL-BASED, just like all permanent markets. The Sharpie brand makes oil-based paint markers but they look completely different.

@kaedesmith 10 months ago

That was definitely an AI bot replying to you from the toothpaste people, confirming even more that they are a scam

@lolaheart5887 10 months ago

For me the worst part of the Sephora ad was the mockery it made of mental health. That poor elf was turned into a snowman after expressing the need for therapy because of all the stress working during the holidays puts on him.That's cold.

@felinemoonchild 10 months ago

Idk if that's what the ad was about. I don't really care. But it does really annoy me when any corporation thinks they're too big to fail. I take that as a personal challenge.

@feelthejoy 10 months ago

In an era where drugstore brands are putting out excellent products, it’s incredibly stupid for Sephora to alienate customers

@ACandRS 10 months ago

Robert giving 'as per my last email' energy to the dodgy toothpaste company. 👏🏻😂

@DarterDamselfly 10 months ago (edited)

other than the making fun of boycotts and strikes thing, there was a quick joke about the elf selling the makeup to afford therapy, so they were also making fun of people not being able to afford healthcare (which is especially relevant right now due to obamacare going away)

@Morewinning4400 10 months ago

Did she just swallow her tooth paste rinse ?? 😧 what in the ? With that powder in it ! Do people do this ?

@CutiePie4325 10 months ago (edited)

i immediately got the ick from the anti-strike advertisement, but i think it is probably because i’m in the us and in the middle of that news cycle where corporations are trying to downplay strikes, boycotts, etc. i can’t put a finger on it, but the vernacular feels the same as companies dismissing people’s concerns. i could totally see someone in another country missing it, though. edit: i don’t know who diana holland is, but they can absolutely eat my shorts.

@SusieG63 10 months ago

The tooth powder looks abrasive which is horrible for the enamel on your teeth. The fact that she rinsed and swallowed that mess?? 🤮

@nicolemalcomson6178 10 months ago

If your normal toothpaste can't remove sharpie you desperately need to change brands🤨

@AntisocialAuntie 10 months ago

I watch Advent calendar unboxing, and Sephora has been a joke about how they obviously hate their customers, will it be even worse than last year's, etc. The ad actually makes sense with their attitude about how their customers will happily buy crap.

@dawnyates3936 10 months ago

I noticed in one of Snow’s responses, a claim that their product “rebuilds enamel.” enamel cannot be rebuilt or restored. That is a blatant lie

@bethknapp4935 10 months ago

I only shop at Ulta now. Sephora's "Rewards program" is a literal joke. At least at Ulta I get cash off with their program. And if Ulta doesn't carry what I want, I'll order directly from the company. Sephora lost my business years ago. I felt like they got too bougie for their britches and I stopped feeling comfortable shopping there. And I don't mean the staff, they were always so sweet and helpful. But I was a loyal customer for years, and I feel like they, as a company do not value their customers at all. Plus I love how Ulta carries lower priced brands as well. So you can get the $6 Essence mascara and the Tarte blush all in one go, instead of making multiple trips. I had so many rewards after my husband shopped for me for Christmas one year, I got $50 worth of stuff for like $2. THATS how rewards should work.