Hello everyone! I'm Hiro Odagiri, hair and makeup artist.
Today, we have a special guest: the eternal idol, Iyo Matsumoto! We'll be presenting a special makeover makeup look themed around "Sparkling Makeup for a 60th Birthday"! ✨
Iyo-san, who looks incredibly lovely despite having just turned 61, usually wears pink-toned makeup and said she "hadn't had the chance to try new colors."
This time, we'll be generously sharing professional tips and tricks, from "serum and primer preparation" to naturally cover wrinkles and dullness around the eyes and mouth, to the "complementary color effect of orange and terracotta" to instantly freshen the face, and "adult-friendly false eyelashes (upper and lower) for the Reiwa era" to lift the eyes. 🤍
Be sure to check out the video to see heartwarming anecdotes with Hiromi-san and the joy of discovering a new you, no matter your age! ✨
Thank you so much, Iyo-san! 🧡🧡
Special Guest: Matsumoto Iyo-san Instagram: iyo14_official
@iyomatsumoto
******************
💌 [Announcement from Odagiri Hiro]
We're pleased to announce that our POP UP shop will be held in Tokyo again this year! ✨
Everyone was so excited about it that we wanted to do it again this year! 🤍
We'll have lots of events and a fan meeting, so we're looking forward to seeing you all!
*Advance reservations are required to attend. Please check the special website for details✨
[POPUP Special Website]
Make your reservation here~♡ https://thetagmarket.com/
[Contact Information]
info@thetagmarket.com
*Opening Period: July 8th (Wed) - August 31st (Mon), 2026
*Weekdays 10:00-17:00 (excluding Saturdays, Sundays, and public holidays)
*Please note that it may take up to 3 business days to receive a response.
******************
▼Iyo Matsumoto's "Sparkling Makeup for a 60th Birthday" ♡
0:00 OP
0:11 We're pleased to have Iyo Matsumoto join us ♡
1:06 Today we'll be doing "Sparkling Makeup for a 60th Birthday" ♡
1:50 LANCÔME Génifique Targeting Shot ¥16,500 (tax included)
2:52 Clé de Peau Beauté Embellisour Déclat SPF25 / PA+++ ¥14,300 (tax included) *Released August 21st (Fri)
Brush used: SOYO Smooth Foundation Brush
4:47 ALBION Studio Milk Foundation SPF29 / PA+++ UV Water Resistant ★ 8 colors ¥7,150 (tax included) *Released August 18th (Tue)
7:49 DECORTÉ Tone & Flat Perfecting Palette 02 ¥6,600 (tax included) *Released August 21st (Fri)
9:14 NARS Insatiable Liquid Blush 05912 ITSY BITSY ¥5,390 (tax included)
Brush used: SOYO Smooth Foundation Brush
11:25 shu uemura Sculpt Crayon Radiant Gold ¥5,500 (tax included)
12:37 RMK Loose Powder Blurring Mint ¥4,400 (tax included) *Released September 4th (Fri)
Brush used: SOYO Cheek Brush
13:33 SUQQU Mono Look Eyes e MS-03 Hikarishizuka ¥4,290 (tax included)
15:32 NARS Quad Eyeshadow 3970 MOJAVE ¥7,700 (tax included)
16:33 PICCASSO eyeme Partial False Eyelashes W33
17:33 HANAKOKO Sunset (Bottom) ¥3,700 (tax included)
18:57 Visée Fluff Design Eyebrow Powder BR-4 ¥1,320 (tax included)
20:03 dejavu Eyebrow Color Natural Brown ¥880 (tax included)
21:10 NARS Lip Liner 717 ULTIMATE PLEASURE ¥3,630 (tax included) *Released September 11th (Fri)
22:14 NARS Insatiable Liquid Blush 05912 ITSY BITSY ¥5,390 (tax included)
Brush used: SOYO Small Eyeshadow Brush
23:00 NARS Explicit Lipstick 361 MOROCCO ¥5,500 (tax included)
Brush used: SOYO Concealer & Lip Brush
23:41 DIOR Dior Addict Lip Glow Oil 041 Peachy ¥4,950 (tax included)
25:14 Here's an announcement~♡
25:47 It's finished~♡
27:17 ED
******************
▼VLOG Channel: Hiro Odagiri's "That's Right~" Everyday Life
@hirowithsoyolife
▼CONTACT
https://forms.gle/k7pnr2PUfZ7obir66
▼Instagram
Instagram: hiro.odagiri
▼TikTok
TikTok: hirobeautychannel
▼LINE Stickers Here 🤍🤍
https://line.me/S/sticker/28428271
▼SOYO Official Website Here 🤍
https://bit.ly/3RgA984
Currently Available Products Here 🤍
ーーーーーーーーーー
① Makeup Brush Set
SOYO Excellence Set [14 brushes (No.1-14) + Case] ¥41,800
SOYO Discover Set [10 brushes (No. 1-10) + case] ¥30,800
SOYO Standard Daily Set [7 brushes (No. 1-7) + case] ¥22,000
② Makeup brush and case sold separately
*Limited to customers who have already purchased a SOYO brush set
③ Maintenance set
SOYO Brush Maintenance Set [Soap + holder] ¥4,950
------------------
******************
#Hiro Odagiri #Iyo Matsumoto #60th Birthday #60th Birthday Makeup #60s Makeup #Makeup Makeover #Makeup #Cosmetics #Base Makeup #Beauty
Hello everyone! I'm Hiro Odagiri, hair and makeup artist.
Today, we have a special guest: the eternal idol, Iyo Matsumoto! We'll be presenting a special makeover makeup look themed around "Sparkling Makeup for a 60th Birthday"! ✨
Iyo-san, who looks incredibly lovely despite having just turned 61, usually wears pink-toned makeup and said she "hadn't had the chance to try new colors."
This time, we'll be generously sharing professional tips and tricks, from "serum and primer preparation" to naturally cover wrinkles and dullness around the eyes and mouth, to the "complementary color effect of orange and terracotta" to instantly freshen the face, and "adult-friendly false eyelashes (upper and lower) for the Reiwa era" to lift the eyes. 🤍
Be sure to check out the video to see heartwarming anecdotes with Hiromi-san and the joy of discovering a new you, no matter your age! ✨
Thank you so much, Iyo-san! 🧡🧡
Special Guest: Matsumoto Iyo-san Instagram: iyo14_official
@iyomatsumoto
******************
💌 [Announcement from Odagiri Hiro]
We're pleased to announce that our POP UP shop will be held in Tokyo again this year! ✨
Everyone was so excited about it that we wanted to do it again this year! 🤍
We'll have lots of events and a fan meeting, so we're looking forward to seeing you all!
*Advance reservations are required to attend. Please check the special website for details✨
[POPUP Special Website]
Make your reservation here~♡ https://thetagmarket.com/
[Contact Information]
info@thetagmarket.com
*Opening Period: July 8th (Wed) - August 31st (Mon), 2026
*Weekdays 10:00-17:00 (excluding Saturdays, Sundays, and public holidays)
*Please note that it may take up to 3 business days to receive a response.
******************
▼Iyo Matsumoto's "Sparkling Makeup for a 60th Birthday" ♡
0:00 OP
0:11 We're pleased to have Iyo Matsumoto join us ♡
1:06 Today we'll be doing "Sparkling Makeup for a 60th Birthday" ♡
1:50 LANCÔME Génifique Targeting Shot ¥16,500 (tax included)
2:52 Clé de Peau Beauté Embellisour Déclat SPF25 / PA+++ ¥14,300 (tax included) *Released August 21st (Fri)
Brush used: SOYO Smooth Foundation Brush
4:47 ALBION Studio Milk Foundation SPF29 / PA+++ UV Water Resistant ★ 8 colors ¥7,150 (tax included) *Released August 18th (Tue)
7:49 DECORTÉ Tone & Flat Perfecting Palette 02 ¥6,600 (tax included) *Released August 21st (Fri)
9:14 NARS Insatiable Liquid Blush 05912 ITSY BITSY ¥5,390 (tax included)
Brush used: SOYO Smooth Foundation Brush
11:25 shu uemura Sculpt Crayon Radiant Gold ¥5,500 (tax included)
12:37 RMK Loose Powder Blurring Mint ¥4,400 (tax included) *Released September 4th (Fri)
Brush used: SOYO Cheek Brush
13:33 SUQQU Mono Look Eyes e MS-03 Hikarishizuka ¥4,290 (tax included)
15:32 NARS Quad Eyeshadow 3970 MOJAVE ¥7,700 (tax included)
16:33 PICCASSO eyeme Partial False Eyelashes W33
17:33 HANAKOKO Sunset (Bottom) ¥3,700 (tax included)
18:57 Visée Fluff Design Eyebrow Powder BR-4 ¥1,320 (tax included)
20:03 dejavu Eyebrow Color Natural Brown ¥880 (tax included)
21:10 NARS Lip Liner 717 ULTIMATE PLEASURE ¥3,630 (tax included) *Released September 11th (Fri)
22:14 NARS Insatiable Liquid Blush 05912 ITSY BITSY ¥5,390 (tax included)
Brush used: SOYO Small Eyeshadow Brush
23:00 NARS Explicit Lipstick 361 MOROCCO ¥5,500 (tax included)
Brush used: SOYO Concealer & Lip Brush
23:41 DIOR Dior Addict Lip Glow Oil 041 Peachy ¥4,950 (tax included)
25:14 Here's an announcement~♡
25:47 It's finished~♡
27:17 ED
******************
▼VLOG Channel: Hiro Odagiri's "That's Right~" Everyday Life
@hirowithsoyolife
▼CONTACT
https://forms.gle/k7pnr2PUfZ7obir66
▼Instagram
Instagram: hiro.odagiri
▼TikTok
TikTok: hirobeautychannel
▼LINE Stickers Here 🤍🤍
https://line.me/S/sticker/28428271
▼SOYO Official Website Here 🤍
https://bit.ly/3RgA984
Currently Available Products Here 🤍
ーーーーーーーーーー
① Makeup Brush Set
SOYO Excellence Set [14 brushes (No.1-14) + Case] ¥41,800
SOYO Discover Set [10 brushes (No. 1-10) + case] ¥30,800
SOYO Standard Daily Set [7 brushes (No. 1-7) + case] ¥22,000
② Makeup brush and case sold separately
*Limited to customers who have already purchased a SOYO brush set
③ Maintenance set
SOYO Brush Maintenance Set [Soap + holder] ¥4,950
------------------
******************
#Hiro Odagiri #Iyo Matsumoto #60th Birthday #60th Birthday Makeup #60s Makeup #Makeup Makeover #Makeup #Cosmetics #Base Makeup #Beauty