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Private Banker Exposes The Biggest Wealth-Building Vehicle of The Rich | Franklin Asante

Building Wealth Without Borders

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Welcome to the Building Wealth Without Borders podcast with me, Lámidé Elizabeth. Each episode, I’ll be bringing you guests from around the world to share their strategies on building wealth. Today, we’re in the London with private banker, wealth advisor, and Head of Business Growth and Exits at Coutts, Franklin Asante.

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Connect with Franklin Asante:
Instagram: https://www.instagram.com/urbanfinanc...
The Money Ladder: https://amzn.eu/d/0gRRnHm5
Youtube: urbanfinancier

Connect with Lamide Elizabeth:
Instagram → https://instagram.com/lamide.elizabet...
LinkedIn → www.linkedin.com/in/lamideelizabeth

Connect with Building Wealth Without Borders:
https://www.instagram.com/buildingwea...

This show is a WNB Media production. Listen to the Apple and Spotify podcasts 'Building Wealth Without Borders'.

This podcast is for informational purposes only and does not constitute financial advice. Always do your own research or speak to a qualified adviser before making investment decisions.

TIMESTAMPS
00:00 How Franklin Asante Grew Up In Relation To Wealth
05:11 Nature vs Nurture: Why Some People Break the Poverty Cycles
12:12 Curiosity, Learning & the Psychology of High Performers
17:19 Breaking Into Banking During the 2008 Financial Crisis
22:12 Imposter Syndrome in Private Banking & High Net Worth Spaces
28:51 Why I Stayed 18+ Years in Private Banking
32:58 What Makes High-Net-Worth Individuals Different
39:05 Wealth Mindset Gap: Survival Thinking vs Growth Thinking
41:04 How the Wealthy Actually Build Money: Enterprise vs Employment
44:04 Investment Strategy: Why Wealthy Clients Move Into Private Markets
47:06 Your 20s, 30s, 40s, 50s: The Real Wealth-Building Timeline
54:34 Should You Buy a Home? The Wealth Debate Explained
01:00:29 What Assets Should You Own? Building a Wealth Portfolio
01:04:20 6-Month Financial Reset Plan for Better Money Control
01:08:57 Wealth Woe Segment
01:18:29 Quick Fire Money Question

20 Comments

@BuildingWealthWithoutBorders Creator 4 months ago (edited) Pinned

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@thedesigner388 4 months ago

The biggest wealthbuilder is owning a significant part of a business thats grows rapidly. Full stop.

@jae8615 4 months ago

This guy is like a talking pot of gold, so knowledgeable and well spoken. One of your best guests so far!!

@dimitriyates2701 4 months ago

A Billionaire told me something that has stayed with me. He said substantial wealth is only acquired via two means. Inherited, or stolen.

@123bekr123 4 months ago

Haven't seen him in a hot min, alway watch when his on as he has a wealth of knowledge, you won't regret watching guys x

@rebirthed1274 4 months ago

This guy is SMART , I work in Investment Banking and the nuggets he shared are pure gold

@InsurancewithRufus 4 months ago

This is a powerful conversation because real wealth building is not just about earning more — it’s about mindset, ownership, strategy, and learning how high-performing people position themselves for long-term financial freedom.🌱

@CHRISTIAN-BORG 4 months ago (edited)

A completely different time. Getting hired by an investment bank after a weekend of preparation on your first interview and first application is practically unheard of today. That’s exceptionally lucky. It would’ve been interesting if he had talked more about why he thinks he got hired after a single interview, and how he believes the application and hiring process have changed since then.

@chigozieobinegbo841 1 month ago

"But if you are really chasing significant wealth, it comes through enterprise."

@therealist2000 4 months ago

I remember seeing Franklin on Chuckie Online’s podcast many years ago.

@tessnjokie4847 4 months ago (edited)

I clicked fast because of his grooming 🥰😂 I stayed because of his mind and his eloquence. Amazing amazing insights 🔥 🔥

@kusiboakyesamuel9093 2 months ago

Another Ghanaian rocking it 🇬🇭
Congratulations Asante 🎊 Your achievement inspire people like you who comes from similar Background.

@issiewizzie 4 months ago

what do you mean your viewership is between 25 -45 😀😀
I'm in my late 50s and watch your channel religiously 😀

@Andrew-cm5tc 4 months ago

The super wealthy who made their own money got that way from a business or by concentrating in a small number of things so they can get abnormally high returns. Then sit and wait for a long time. Diversification is for poor people or for people who got rich from concentration and want to protect their wealth. Trying to diversify to get rich will only lead to mediocrity.

@MahmoudAbdallah-m7k 4 months ago

Reading Smart Broke Dumb Rich by Zor Veyl hit me hard. I finally understood my parents were not bad with money. They just never got the right information. The game was rigged before they even started.

@JohnTettehKwamifio 4 months ago

Your guest articulates so well... in fact I've really learnt so well that I'll put it into practice henceforth.
I love your podcast❤😘

@JourneytoForty 3 months ago

Great interview. He’s very articulate and knowledgeable

@TheMoneyMethodbyEli 4 months ago

Franklin is a top guy, and this is the perfect ambitious yet highly attainable milestones for viewers.

@XandraPerry 4 months ago

It’s crazy how many things we’re taught about money that just aren’t true. Why isn’t anyone talking about the book “Rise Beyond Riches” by Arlen Viorra? It really opens your eyes. A lot of successful people mention it!