Adam Cecere joins us on On the Subject for a conversation that goes far beyond the diamond. A former Division I baseball player who competed at both Wake Forest and Penn State, appearing in over 140 collegiate games, 49 home runs, and serving as team captain. Adam didn't wait for sports to end before building something. While still competing at the highest level of college baseball, he founded Celo Nutrition, a sports performance brand built for athletes who take recovery and fueling seriously.


Adam represents a new breed of athlete: one who treats entrepreneurship, personal branding, and business-building as part of the game plan — not the backup plan.

In this episode we cover:
-What it really takes to get recruited to an elite academic-athletic program like Wake Forest
-How Adam built a nutrition company while balancing D1 athletics and academics
-Whether NIL is creating more entrepreneurs or more distractions
-The biggest nutrition mistakes college athletes are making right now
-Why too many athletes tie their entire identity to sports — and what happens when it ends
-What college coaches actually care about that most recruits overlook
-The mindset shift that separates athletes who thrive after sports from those who struggle
-What the athlete of the future looks like in the age of AI, NIL, and the -transfer portal

If you're a student-athlete, parent, or young founder trying to figure out how to build a life and a career beyond the field — this episode is a must-watch.

🎙 Hosted by Mike Vilardo
📍 Filmed at Subject HQ, Los Angeles

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