Most brands are quietly losing revenue because their web-to-app journey is broken.

In this video, Steve P. Young (Founder of App Masters) breaks down:
✅ Why ecommerce apps convert 3X higher than mobile web
✅ How poor deep linking kills installs and revenue
✅ Smart banner mistakes even big brands make
✅ How Nike and Sephora handle web-to-app differently
✅ How to fix your mobile growth funnel today

If you're a growth marketer, lifecycle marketer, CRM manager, or ecommerce brand, this is one of the simplest levers you can pull to:
✅ Increase app installs
✅ Improve onboarding conversions
✅ Reduce cart abandonment
✅ Boost in-app revenue
✅ Create seamless deep linking experiences

We review real examples from Nike and Sephora to show what works, and where even billion-dollar brands leave money on the table.

You’ll also learn how smart deep linking solutions (like AppsFlyer’s deep linking platform) can help you combine:
✅ Direct app install from smart banners
✅ Seamless product-level deep linking
✅ Reduced friction from web to app
✅ Better attribution and analytics

If you’re investing in paid traffic, CRM, email, or SMS but ignoring your web-to-app flow, you’re likely losing significant revenue.

Learn more about web-to-app challenges on the AppsFlyer blog → https://bit.ly/3Nm5C9w

Fix the funnel. Improve the journey. Increase app revenue.

Ready to take action? Start exploring AppsFlyer's deep linking suite -  coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/

***************
Get training, coaching, and community:
https://appmastersacademy.com/

Get your app audited:
https://appmasters.com/audit/

CONNECT WITH US:

Instagram: Instagram: stevepyoung
TikTok: TikTok: stevepyoung
Twitter: Twitter: stevepyoung
Facebook: Facebook: AppMastersCo
Blog: http://www.appmasters.com/blog

***************