(Audiobook) Getting to Yes: Negoti Negotiating Agreement Without Giving In  | Audiobook | Whispers Of Books

Welcome to Summary Audio Book! Dive into the timeless wisdom of Roger Fisher and William Ury's "Getting to Yes: Negotiating Agreement Without Giving In" with this comprehensive audiobook summary.

This groundbreaking book revolutionized the way we think about negotiation. It introduces the concept of Principled Negotiation, a method for reaching fair, lasting, and win-win agreements even in the toughest situations, all while maintaining good relationships.

Simulated Timeline: Getting to Yes by Roger Fisher & William Ury

00:00:00 - Introduction: The Problem in Negotiation

Part One: The Problem

01:49 - Chapter 1: Don't Bargain Over Positions
Part Two: The Method
06:11 - Chapter 2: Separate the People from the Problem
10:09 - Chapter 3: Focus on Interests, Not Positions
14:32 - Chapter 4: Invent Options for Mutual Gain
19:19 - Chapter 5: Insist on Using Objective Criteria
Part Three: Yes, But...

23:58 - Chapter 6: What If They Are More Powerful? (Develop Your BATNA)
27:50 - Chapter 7: What If They Won't Play? (Negotiation Jujitsu)
31:52 - Chapter 8: What If They Use Dirty Tricks? (Taming the Hard Bargainer)
37:11 - Conclusion: Ten Questions People Ask About Getting to Yes

In this video summary, you will discover:

Separate the People from the Problem: How to address emotional dynamics and perceptions.
Focus on Interests, Not Positions: Uncovering underlying needs to find creative solutions.
Invent Options for Mutual Gain: Brainstorming solutions that benefit both parties.
Insist on Using Objective Criteria: Relying on fair standards rather than willpower.
The importance of your BATNA (Best Alternative To a Negotiated Agreement).
Practical strategies for dealing with difficult people and high-stakes situations.
Perfect for business professionals, leaders, sales teams, or anyone looking to improve their communication, conflict resolution, and persuasion skills in any aspect of life.


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