WHICH DEAD BRAND WAS IN YOUR FIRST BAG? TELL ME IN THE COMMENTS.
Is that old bag in your garage worth anything? #golf
In 2021 the Ben Hogan Golf Equipment Company had its best year ever. By July 2022 it was gone. I ranked seven of golf's biggest dead brands by what their clubs actually sell for today, from Kenneth Smith, the clubmaker presidents trusted, whose persimmon woods now list for twenty bucks, to Ram and Zebra, killed together in the Golfsmith bankruptcy. Then the Tight Lies comeback that put a lid on old Adams prices, the Spalding putter that still sells like it's 1930, and the Nike irons worth more than you'd think. At the top: MacGregor, whose 1986 Masters putter Nicklaus values at $1–3 million, and Ben Hogan, the brand that died more times than any name in golf, and whose own irons sold for $27,469.47.
Every price comes from a real listing, auction or valuation, and I show you where each one came from. Sources: PGA of America value guide, eBay, 2nd Swing Golf, The Golf Auction, Grey Flannel Auctions, MyGolfSpy, Golf Digest, ESPN.
Every week I dig into what golf clubs are really worth. Subscribe
WHICH DEAD BRAND WAS IN YOUR FIRST BAG? TELL ME IN THE COMMENTS.
Is that old bag in your garage worth anything? #golf
In 2021 the Ben Hogan Golf Equipment Company had its best year ever. By July 2022 it was gone. I ranked seven of golf's biggest dead brands by what their clubs actually sell for today, from Kenneth Smith, the clubmaker presidents trusted, whose persimmon woods now list for twenty bucks, to Ram and Zebra, killed together in the Golfsmith bankruptcy. Then the Tight Lies comeback that put a lid on old Adams prices, the Spalding putter that still sells like it's 1930, and the Nike irons worth more than you'd think. At the top: MacGregor, whose 1986 Masters putter Nicklaus values at $1–3 million, and Ben Hogan, the brand that died more times than any name in golf, and whose own irons sold for $27,469.47.
Every price comes from a real listing, auction or valuation, and I show you where each one came from. Sources: PGA of America value guide, eBay, 2nd Swing Golf, The Golf Auction, Grey Flannel Auctions, MyGolfSpy, Golf Digest, ESPN.
Every week I dig into what golf clubs are really worth. Subscribe